Insights
Hello, all! We've been trawling the fundraising sector to bring you the most insightful articles recently published. We've organised a smorgasbord of exciting reads that touch upon data, AI, and digital strategy in fundraising, as well as some top-notch articles on peer-to-peer efforts. Without further ado, let's dive in.
Maximising Value from Your Donor Data
In fundraising, data can be your best ally or your most formidable foe. Understanding how to leverage your donor data effectively is integral to the success of your campaigns. A recent article from Bloomerang Blog explores this topic comprehensive, serving up seven practical tips on how to maximise the value you extract from your donor data.
Try incorporating these into your next Giving Day campaign, and see how it can add value.
The Responsible Use of AI in Nonprofits
Artificial Intelligence (AI) is gradually gaining traction in the nonprofit world. From automating mundane tasks to analysing data patterns, AI can really ramp up your fundraising game. Just look at our FundCoach, an AI-fundraiser training tool that's already transforming the way fundraisers work! Fortunately, there's a wonderful guide at Nonprofit Tech for Good that gives nonprofits an overview of the hows, whats, and whys of using AI responsibly.
Attracting and Engaging Gen Z in Your Campaigns
Approaching Gen Z in your campaigns can seem bewildering, but it doesn't have to be! This excellent piece from The Fundraising Coach explains how to fix your campaigns to pique the interest of Gen Z. It's all about understanding their perspective, their concerns, and their habits. Try embracing these insights in your next Crowdfunding initiative and see the transformation.
Reigning in the Jargon
Clear communication – it's what makes or breaks your fundraising efforts. Another article from The Fundraising Coach enforces its importance, showing how jargon can be a significant barrier in communicating your cause effectively.
Secure Donors with Peer-to-Peer Fundraising
Lastly, ensuring your peers pull their fundraising weight can be daunting. However, there are ways to navigate the common pitfalls. NonProfit Hub offers practical solutions to make your next Challenge Week successful.
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