Planning an Effective Giving Day - Dan Frezza, William & Mary

In this webinar, Dan will be sharing his insights on how to plan a successful Giving Day, from setting the ideal timescale to dealing with the challenge of limited resources.

About this Webinar

Dan Frezza is the Associate Vice President for Lifetime Philanthropic Engagement & Annual Giving at The College of William & Mary. In this webinar, Dan will be sharing his insights on how to plan a successful Giving Day, from setting the ideal timescale to dealing with the challenge of limited resources.

William & Mary boasts the highest undergraduate alumni participation rate among the Public Ivy League universities, and Dan oversees the strategic leadership and execution of a comprehensive annual giving approach.

During his five-year tenure, William & Mary has grown from 23% participation in 2012 to a projected 31% by end of June 2017. Part of that success has come from the implementation of William & Mary’s day of giving, “One Tribe One Day”. Now in its fifth year, the annual day has increased in size from over 1,900 donors in year one, to over 12,600 in March 2017.

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Webinar Transcript